From Model to Brand: The Secret to Self-Earning & Studio Ownership | IncluModels
- Gowtham Kumar
- Aug 7
- 4 min read
Hi, today's podcast is purely for models to start their self-earnings and how to earn their income (0:06) on a regular basis and if possible, they can get into the fixed CTC packages as an employee as (0:12) well. So, this might be exciting. So, I so badly want your people to please go through each and (0:16) every podcast session before even diving into different models because we have completely (0:21) explained about our vision, mission, goals and also what exactly we are doing with photographers, (0:26) which indeed every model deserves to learn.
So, coming to the topic, in brief, let me just tell (0:32) you the following aspects about what exactly models gain over here compared to the other (0:37) modeling agencies. Number one, this is not a portfolio making agency. We don't charge you (0:43) for portfolios, we don't take your portfolios and we promote you.
Gone are those days of traditional (0:47) approach. I wanted to create a self-earning platform for all the models, which means you (0:53) will start behaving like a brand. Number one, how to earn training will be given in terms of BMS (0:59) structure, branding, marketing and sales, which means you will know how to brand yourself, sell (1:04) yourself and also market yourself.
Once you understand the strategy of how to earn through (1:10) BMS structure, that is when you will have to implement and how people can earn regularly is, (1:16) it's very, very simple logic. If you carefully observe the outside society of models, many, (1:21) many models don't have their own studio. I mean, I have a reverse question.
If you have your own (1:26) studio like a cyclorama, I believe you will start earning as a model, right? Because you will (1:32) directly go to brands and tell, I have a studio and I can do the work for you. But how will you do, (1:37) what will you do and how exactly can you do is all inside the BMS structure of training, (1:43) which means I am giving you ownership title and also BMS, how to talk, what to talk, (1:49) business. That is when you start talking with brands as a B2B like an owner and you can start (1:55) doing your self-earning, which means instead of earning 10k, you can start earning 1 lakh.
This (2:01) is the gold for each and every model. Only the people who understand the importance of (2:06) ecosystem like this, we are trying to help the models as a community. All these things will (2:12) only be given to the community members.
Thank you so much. Stay beautiful, stay healthy, your founder (2:17) and your models. Starting a career in modeling can be both exhilarating and daunting. For many, the journey begins with the dream of stepping onto a runway or being the face of a major campaign. But what if you could turn that dream into a sustainable career? Imagine being not just a model but a brand owner, creating your own opportunities and achieving financial independence. That’s what IncluModels is here for: to help aspiring models reshape their narratives with the right tools and insights.
In this blog post, we’ll explore how to transition from being just a model to building your own brand. We will focus on methods for achieving self-earnings and gaining ownership of a studio, paving the way for a thriving future.
Understanding the Model Ecosystem
Models typically earn money through various gigs, from fashion shows to photo shoots. However, this traditional model often limits their growth. By understanding what we call the "self-earnings ecosystem," models can create multiple income streams that contribute to their financial freedom.
Today, models have the opportunity to do more than just work for brands; they can forge their own paths. For instance, consider how some successful models have launched beauty lines or clothing brands that reflect their personal style—like Cara Delevingne with her beauty partnership with a leading cosmetics brand or Gigi Hadid’s collection with a major fashion retailer. These examples highlight how models can leverage their distinct personalities to create brands that resonate deeply with their audience.
The Power of Self-Earning for Models
Self-earning means taking control over your career and financial future. Models can explore various avenues tailored to their passions and skills.
For instance, many models have turned to e-commerce to sell merchandise, such as custom apparel or beauty products. Others collaborate with photographers on creative projects to develop portfolios while making money. Workshops on modeling techniques are also an excellent way to generate revenue while sharing knowledge; for example, some models charge up to $200 for a half-day workshop.
These strategies not only allow for earnings beyond traditional gigs but also foster creativity and personal growth.
Building Your Brand Identity
To shift from a model to a brand, the first step is to establish a unique identity. This involves defining your values and the image you want to project.
Ask yourself:
What core values do I stand for?
What message do I want to communicate?
Who is my target audience, and why would they connect with my brand?
Understanding these points creates a solid foundation. For instance, if you are passionate about sustainability in fashion, your message could focus on eco-friendly products. This foundation helps guide consistent decisions that will resonate within the self-earning ecosystem.
The Journey to Studio Ownership
Once you have established your brand and secured a steady income, you can consider the goal of studio ownership. Owning a studio enables you to create, collaborate, and inspire within a controlled space.
Decide what type of studio best suits your vision. Would it be a photography studio for fashion shoots, or perhaps a creative workshop space? Outlining your studio's focus will guide its design and marketing strategy.
Creating a Support Network
No journey toward independence is complete without a supportive community. Engaging with other models, mentors, and entrepreneurs can provide valuable insights and encouragement. These connections can lead to collaboration opportunities or advice on managing a studio.
Seek out online forums, attend workshops, and participate in networking events tailored for models and creative professionals. This community can help you navigate challenges, celebrate wins, and refine your brand identity.
IncluModels offers the essential framework and tools required to embark on this journey. Whether it’s creating diverse income streams, setting up your own studio, or building a supportive community, the possibilities are endless.
Are you prepared to step into a vibrant world of self-earning, brand building, and studio ownership? The journey begins today!
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